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NEW ITEM! Synaps Paper

Synaps paper is tear proof!

 

Banksville Express Printing now offers Synaps which is a synthetic paper product that is very durable.  Lamination has historically been the best way to protect your printed material such as menus, maps, posters, bookmarks, prayer cards, signs etc. Unfortunately, over time the lamination can separate or dog ear leaving an inferior product which is especially true of menus due to the constant use.

Synaps synthetic paper is the perfect option to lamination due to its durability and serviceability. It is a waterproof, tear proof plastic that allows our print technology to combine with the paper creating a much more durable product with a professional image quality. It is printable on both sides, can be scored and folded and wipes clean with soap and water. Hard-to-clean stains like red wine can be removed–we suggest using Folex spot remover.

Print is ever changing and evolving–contact Banksville Express Printing and evolve with us!



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Content Marketing Tips to Build a Following

For some, there’s nothing scarier than a blank cursor blinking on a page. To others, there’s a level of excitement that comes from the same scenario. Even if you currently identify with the former, there’s an opportunity for you to change your tune to succeed with content for your marketing efforts.

Writing doesn’t have to be your strong suit to succeed at content marketing. Follow these tips to ensure that your content strategy is moving in the right direction.

Assert Authority
When you write about something regularly and publish it, you become an authority in whatever you’re writing about. Let’s be clear—these need to be carefully thought out instead of simply writing to write. Do your research and come up with a calendar for what you want to say and when.

Build Relationships
The beautiful thing about content marketing is that you don’t have to always do it yourself. There’s an added benefit when you seek help from outside sources. That means you get a free pass that week from writing, so if you’re busy, you can simply edit and post. It also means that you will build relationships with people in your industry. When you work with others, they’ll want to share what you posted on your site. That gets you free publicity.

Grammar Guidelines
There are rules, and then there are guidelines. It’s important to follow all rules of grammar, such as using the correct form of “to” “too” and “two.”

And then, there are guidelines. Will you use the oxford comma? Do you spell out the word “okay” or do you write it as “OK.” There are tons of different rules that you’ll need to be clear on for consistency. Nothing messes up a good thing like inconsistent grammar. Trust us… people notice.

Stick with It
In the movie Field of Dreams, there’s a famous line that goes, “If you build it, they will come.” While that’s not entirely true of content marketing, it is a great place to start. First, you have to build it. But then, you have to consistently provide value with your content. While you should post on a regular basis, as a general rule of thumb you should only post if you have something to say.

Ask yourself if you would find value in the types of things that you’re posting to your blog or site. If you would, proceed full speed ahead!