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NEW ITEM! Synaps Paper

Synaps paper is tear proof!

 

Banksville Express Printing now offers Synaps which is a synthetic paper product that is very durable.  Lamination has historically been the best way to protect your printed material such as menus, maps, posters, bookmarks, prayer cards, signs etc. Unfortunately, over time the lamination can separate or dog ear leaving an inferior product which is especially true of menus due to the constant use.

Synaps synthetic paper is the perfect option to lamination due to its durability and serviceability. It is a waterproof, tear proof plastic that allows our print technology to combine with the paper creating a much more durable product with a professional image quality. It is printable on both sides, can be scored and folded and wipes clean with soap and water. Hard-to-clean stains like red wine can be removed–we suggest using Folex spot remover.

Print is ever changing and evolving–contact Banksville Express Printing and evolve with us!



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Sales Mantras to Memorize and Why They Work

If you’re looking to grow your business, memorize these four mantras from Entrepreneur.com.

Create certainty
“There’s a big difference between getting someone to like your product and getting someone to buy,” says Derek Rucker, a social psychologist at Northwestern’s Kellogg School of Management. They need to feel certain it’s right for them, so engage their doubts. “Challenge consumers to critique your product. When they fail to find significant faults, they become more confident of the product’s merits.”

Reinforce the positive
During a sales conversation, listen closely for comments your customer makes that reinforce your position. Maybe they say, “I’ve never thought of it that way.” Or, “I can see how that might help us.” Then respond by saying “I hear that a lot,” or mention another client of yours who said the same thing. You’re bringing them over to your way of thinking, says Rucker.

Let the customer do the selling
Think of it this way: Rather than sell a customer, you’re providing the evidence for customers to sell themselves. Rucker suggests asking potential buyers what they look for in your type of product. “The idea is that if they self-generate the list of attributes they desire, and we have those, then they can conclude for themselves we are the right product for them,” he says.

Keep meeting their needs
“People buy in order to experience the feelings they get from having their needs met,” says Phil Glosserman, a sales coach and co-author of The Referral Code and Selling the Feeling. Your product may meet those needs, yes, but customers are also looking for you to meet them on a personal level. If a potential customer doesn’t like something in your product, call back when it’s fixed -- and say thanks for the great idea.